Are you looking to sell your house and unsure where to start? A professional real estate agent confidently navigates the home selling process, allowing you to sell your home without worry. Selling a home is overwhelming to do alone—especially for first-timers. It’s easy to overlook the many considerations of a successful transaction. Advertising, negotiation, and paperwork are only a few complexities within the real estate world. Selling through a realtor takes the stress out and ensures a successful sale.

We are experts in Des Moines real estate. Our team has 23 years of experience selling properties of every size, shape, and condition. We know the ins and outs of the selling process, and we support clients no matter their level of experience. Let us guide you through the wonderful world of real estate!

Do I need a realtor to sell my home?

Hiring a realtor makes selling your home easy. A realtor makes the transaction process as smooth as possible, saving you time and energy. Realtors have specialized real estate knowledge and experience that the average person does not have.  They can promote your property through industry contacts, which exposes your home to audiences that may be otherwise unreachable. Additionally, realtors act as your negotiator. Negotiating with buyers is frustrating and challenging, especially during an emotional process like home selling. Realtors represent your best interests and negotiate terms on your behalf. Their experience and expertise secure favorable outcomes.

How does a realtor make selling my home easy?

A realtor makes selling your home easy by providing pricing assistance, market exposure, legal support, and more. Selling a home involves various complications, and a realtor’s job is to provide guidance and clarity. Here are some of the services realtors provide to make selling your home stress-free:

Home pricing: A realtor understands the local market and accurately prices homes based on market trends. These pricing decisions require prior knowledge. Selling through a professional ensures your home is priced correctly.

Pricing a home is not an exact science, but realtors provide accurate, competitive estimates that novices aren’t qualified to determine. To assess the price of a home, realtors use a tool called a Comparative Market Analysis (CMA). A CMA factors in recent sales of similar properties in the area. This comparison allows realtors to determine the best price range for the subject property.

A CMA provides a great starting point, but other factors influence final pricing. Market demand, buyer feedback, and negotiation dynamics are just a few considerations. Realtors relentlessly monitor the market and gather feedback to ensure the home remains competitively priced throughout the selling process. They provide services using the time, knowledge, and energy you may not have.


Marketing: Marketing within the real estate world is complicated without proper resources and connections. A realtor has the expertise that makes home marketing a breeze. They’re well-informed on market trends, pricing dynamics, and buyer preferences. This knowledge helps them optimize your home’s appeal and properly position it in the market.

Realtors know how to showcase the unique selling points of any home. They create compelling first impressions through photography and home descriptions. Every home has its specific target market, and realtors understand how to generate interest among those in that group. A realtor’s skills maximize exposure and find the right buyer.

To maximize exposure, a realtor will list properties on popular real estate websites and include them in the local Multiple Listing Service (MLS). An MLS is a comprehensive database platform for sharing and accessing property information. It is a cooperative system that allows real estate agents and brokers to collaborate, share listings, and facilitate transactions. This increases the home’s exposure to potential buyers and other real estate professionals with clients interested in similar properties. 

In addition to an MLS listing, HowsaRE goes the extra mile and advertises homes through social media marketing. Social media marketing allows realtors to expand their reach while targeting specific audiences. Real estate is highly visual. Social media is a fantastic medium for displaying images and videos, making it the perfect place to show off property listings. We use visually appealing content to showcase key features and create a lasting impression on potential buyers. These platforms encourage content sharing and generate more exposure. Potential buyers may share content with their network and organically expand a listing’s reach. This creates additional interest and attracts a larger audience.

Realtors have an extensive network of industry contacts. They actively refer to fellow real estate professionals, past clients, and other industry connections. Nothing beats the power of word-of-mouth marketing. In the real estate world, connections are everything. Knowing the right people within the industry is an invaluable tool.

Legal clarity: Selling a home involves a lot of documentation and burdens the average seller. Realtors are licensed professionals with comprehensive understandings of realty’s legal complexities. They assist sellers by preparing and submitting documentation while meeting all legal obligations. They protect the seller’s interests by minimizing the risk of error.

Their ability to streamline legal intricacies puts sellers at ease. Realtors’ networks often include a variety of legal professionals, including attorneys, title officers, and escrow agents. If issues arise, realtors provide referrals to trusted professionals competent in real estate law. Access to this network ensures that sellers receive guidance when needed. Realtors’ knowledge and experience contribute to smoother and more secure transactions.

A realtor’s support and guidance are invaluable. They ensure sellers have a clear understanding of their options and responsibilities. Their real estate services simplify transactions for those without prior knowledge, thus helping clients achieve successful outcomes. Whether you’re looking for tips on how to market a luxury home or your 500 sq. ft. fixer-upper, a real estate professional will guide you through the process.

How do I sell my home in Des Moines, Iowa?

The best way to sell your home in Des Moines is to find a realtor who understands the local market. As lifetime residents of the Des Moines metro, the HowsaRE team ensures a worry-free transaction. When you list with us, we maximize the visibility of your property by implementing various marketing tactics. Our expertise and knowledge help clients make informed real estate decisions every time.

How do I sell my home hassle-free?

Unless you are an experienced seller, hiring a realtor is the only way to sell your home hassle-free. Realtors handle all the hardships of selling a home, saving you valuable time and energy. An experienced realtor takes care of every step, from pricing and paperwork to negotiation and closing. 

A realtor walks you through the ins and outs of the home-selling process, ensuring a quick sale at a fair price. When selling your home, consider hiring a local realtor to guide you. You’ll appreciate their expertise!

We’ve helped match countless clients to their dream homes. Contact us for more information on how we can help sell your home.

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